The following message was distributed on July 8, 2021 by in-branch posters and handouts at Okanagan Landing as well as by email, website notice and online banking & mobile app direct message.
July 8, 2021
Hello, Members of VantageOne,
This member update is all about adapting to change at VantageOne. As you are aware, there have been significant shifts over the past year which has accelerated changes in the financial industry. As a result, we have identified a need to respond to these changes to remain competitive and continue to add value to our members.
Three big changes in our industry have occurred during the pandemic:
1. Member Banking Behaviour – the pandemic accelerated the use of non-branch banking channels in our society. This means we are experiencing a significant reduction in branch traffic. Over the past five years, even pre-pandemic years, we have seen a reduction in branch visits by members.
2. The Competitive Environment – the competitive environment continues to grow as we face not only the large banks, but new aggressive technology-based financial companies focused on key parts of our industry.
3. Continuation of Low-Interest Rates – the very low-interest-rate environment has had a positive impact on consumers who are borrowers; however, it has reduced the margins from traditional banking for financial institutions. Given the competitive environment, we don’t see margins returning to pre-pandemic levels anytime soon. As a result, managing expenses and investing in technology has become even more important than in the past.
WHAT IS CHANGING?
To respond to these three big changes in our industry, we need to restructure our branch delivery in the Vernon market. This means moving from three branches in the Vernon market to one branch in the Vernon market. Our goal is to consolidate back to Main Branch for consumer banking services and we will be closing our Okanagan Landing and North Vernon Branches to consumer banking.
This change will allow for a more cost-effective branch network in Vernon and leverage our Main Branch building that we have recently updated. There are no changes to our other branches.
The specifics of the changes are as follows:
1. Closure of Okanagan Landing Branch — we will permanently close our Okanagan Landing Branch as of August 20, 2021. Our North Vernon Branch is open at this time to assist you with your banking needs.
2. Close and Re-Purpose North Vernon Branch – On October 2, 2021, North Vernon branch will be closed to consumer banking at the end of that business day; however, the drive-thru ATM and Night Deposit will remain open. We will move our Commercial Services department to this location and re-purpose North Vernon as our Commercial Centre along with our Wealth Management location.
3. Re-Open Main Branch – On October 4, 2021, we will re-open Main Branch as our centrally located 6 days a week branch for member transactional services in the Greater Vernon Market. The above changes will allow us to:
* Improve our branch cost structure.
* Provide members with a centrally located branch open 6 days a week.
* And an enhanced capacity to handle larger volumes of member traffic.
4. Commercial opens office at North Vernon – Our commercial team will relocate and open in their new location at the North Vernon Branch on Tuesday, October 12, 2021.
IMPACT ON OUR PEOPLE
Our goal is to identify opportunities to reallocate impacted staff within our organization, where possible. Rest assured that we are not a large bank making these changes and then walking away. We are committed to ensuring that the impacted employees are supported through these changes and are provided with the necessary support.
Our members will be impacted by the change; however, the biggest request we get from member feedback and surveys is that we need to reopen Main Branch. This change will allow us to reopen Main Branch and offer 6 days a week services centrally located in downtown Vernon. ATM and Night deposit service will continue to be available at North Vernon Branch. Finally, as we have seen, many of our members are choosing other ways to bank, more convenient and faster, we will work through this with those members who may be challenged with this new branch structure.
CHANGE IS HARD
We understand change is hard and has an impact on people. We can assure you that the changes being made have been well thought out and will provide benefits to respond to the three big changes in our industry. VantageOne remains strong, sound and committed to providing members with the benefits of cooperative banking well into the future, these changes allow us to continue this strength forward.
Thank you all for choosing VantageOne as your financial institution. Our commitment to members will never stop and we will work even harder to ensure we not only meet but exceed your expectations as we move past these changes and compete in the new world of financial services. Our commitment to you remains, “Service and Advice with a Human Touch”. The channels we use to connect with members may change, but we will never lose sight of the importance of personal interaction.
Thank you for your understanding as we go through these changes.
Sincerely,
Glenn Benischek
Chief Executive Officer
Contact Us
If you have any questions, comments, or concerns, please reach out to us at membercommunications@vantageone.net
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What happens to my account, do I need to change any of my pre-authorized debits or credits? Will my account number change?
Your account number will remain the same and nothing will change with your account. The Okanagan Landing and North Vernon Branches will remain as digital branches when the physical locations close to consumer banking. You can continue to bank seamlessly with our Solutions Centre or at any VantageOne location, including our Main (downtown) Branch when it re-opens on October 4.
Please contact us with any further questions you may have about your account. Contact Us
What is changing?
To respond to these three big changes in our industry, we need to restructure our branch delivery in the Vernon market. This means moving from three branches in the Vernon market to one branch in the Vernon market. Our goal is to consolidate back to Main Branch for consumer banking services and we will be closing our OkanaganLanding and North Vernon Branches to consumer banking. There are no changes to our other branches. Important Note: There will be no changes to your account and your account number will remain the same. You can continue to visit any VantageOne location for service and utilize our Solutions Centre.
Why are you changing?
Three big changes in our industry have occurred during and as a result of the pandemic, which has deemed these changes necessary in order to remain a strong credit union into the future:
1.) Member Banking Behaviour
– the pandemic accelerated the use of non-branch banking channels in our society. This means we are experiencing a significant reduction in branch traffic. Over the past five years, even pre-pandemic years, we have seen a reduction in branch visits by members.
2.) The Competitive Environment –
the competitive environment continues to grow as we face not only the large banks, but new aggressive technology-based financial companies focused on key parts of our industry.
3.) Continuation of Low-Interest Rates
– the very low-interest-rate environment has had a positive impact on consumers who are borrowers; however, have reduced the margins from traditional banking for financial institutions. Given the competitive environment, we don’t see margins returning to pre-pandemic levels anytime soon. As a result, managing expenses and investing in technology has become even more important than it ever has in the past.
How will this change help the members?
These changes will allow us to respond to members’ feedback and their desire to have Main Branch re-opened:
1. Improve our branch cost structure
2. Provide members with a centrally located branch open 6 days a week with Main Branch re-opening
3. This reopening will provide members with an enhanced capacity to handle larger volumes of member traffic
Are you going to close any additional branches in the future?
There are no current plans to close any additional branches. VantageOne has been committed to maintaining a branch presence in the communities we serve.
Why is the Commercial Department relocating to the North Vernon Branch?
The North Vernon location is within the growing commercial district of the City of Vernon and provides ample parking, making it an ideal location for our Commercial Centre.
What happens to your staff that are impacted by the closures?
Our goal is to identify opportunities to reallocate impacted staff within our organization, where possible. Rest assured that we are not a large bank making these changes and then walking away. We are committed to ensuring that the impacted employees are supported through these changes and are provided the necessary support.
Employees will continue to work in the communities we serve today and, as always, continue to have opportunities to consider new roles and learn new skills for career development. VantageOne is changing so that we remain competitive and sustainable for the long term for our employees, our members, and our communities.
I am an Okanagan Landing member, where do I go after August 20th? I am a North Vernon member, where do I go after October 1st?
Drive-thru ATM- available at our North Vernon Branch at 5300 26 Street, Vernon
Walk-up ATMs & Night Deposit– available at North Vernon and Main Branch
Teller Services – available at North Vernon until end of day on October 2, 2021, then re-opening at Main Branch on October 4, 2021
Important Dates:
August 23, 2021– North Vernon moves to a 6 Day Branch, Monday to Saturday
October 4, 2021– Main Branch re-opens 6 days a week, Monday to Saturday, as our Consumer Banking branch in the Vernon market
Remote Banking Options:
VantageOne offers a wide range of remote banking services that allow you to bank from anywhere, including your own home:
Solutions Centre
Open Monday to Friday 8am to 5pm and Saturday 9am to 3pm.
Connect with our team by phone call 1.888.339.8328, or through
EasyConnect video call & live chat, or by email info@vantageone.net.
Online Banking and Mobile App
Available 24/7.
As a member of VantageOne you can continue to bank seamlessly with our Solutions Centre or at any of our branch locations, including Main (downtown) when it re-opens on October 4, 2021.
Full Member FAQs
To view the full FAQ communication for our members, Click Here: Member Facing FAQs